How brokers can increase customer retention

Are you making the most of your existing customers?

ACCO01_Customer_Retention_Guide

From why retention should be an important part of your marketing strategy to how to develop an effective retention culture across your business, we’ve put together a guide on how brokers can increase their business by enhancing relationships with existing customers, thus tapping into a rich resource.

The guide offers insights into:

  • Why customer retention is important
  • How you can engage your existing customers
  • How good customer data management is key to making retention easier
  • How to create a customer retention culture across your entire business
  • The remortgage opportunity

 

Discover how customer retention can enhance your marketing strategy.

Discover how to make the most of customer retention

By downloading the Growth Series’  guides available on this website, you accept and agree YBS Group give no warranties or representations concerning the documents, and accept no liability in relation to their use.

Thanks to Accord for doing the Growth Series. I think you've done a phenomenal job covering a lot of areas that we wouldn't have necessarily considered. So, great foresight and great support! ”

Danny Belton, Head of Lender Relationships, L&G Mortgage Club

We have found the Growth Series really useful. It is great to see a lender looking to help Brokers with the everyday aspects of growing their businesses rather than focussing on ‘Correct Submission sheet’ type issues which serve to help the lender more than the Broker. ”

Stuart Powell - Shore

Online review generator - the feedback is I love it, it's easy to use and prompts a customer to leave feedback. ”

Samantha Allnutt - Howard Financial

7 things brokers can do guide - just wanted to say this is really great stuff. ”

Robert Gill - The Mortgage Factory

The #GrowthSeries podcast is great! Any broker who is looking to grow their business and embrace the tech revolution should listen to it. ”

Ashley Borland - Bright Advice

Just a quick email to say how much I’ve enjoyed listening to the Growth Series Podcasts, useful information and tips in each episode and it’s great that support like this is invaluable to us. A big thanks to Accord for this. ”

Jonathon Evans - Mortgage Advisor - Kevin Ford & Co Ltd

The topic of Professional Indemnity Insurance is being raised in more and more conversations with us currently, including spiralling costs, increases in excesses and underwriters leaving the market. Making sure your business is ready for any future challenges will be key and Accord’s “5 tips for managing the cost of professional indemnity insurance for brokers” is relevant and very sensible advice. ”

Kevin Roberts - Director L&G Mortgages